Make The Most Of 'Small Business Saturday' With Social Media
This year, when your customers shop small, think big! Kick start the holiday shopping season on 'Small Business Saturday', and give your business an edge year-round, with social media. Here's a plan to...
View ArticleBoth Sides Of The Easel: What Life As An Artist Taught Me About Business
The very same habits and focus that make a good artist also work well in business. Here’s what working on both sides of the easel has taught me.
View ArticleIowa caucus results, and the (not so) surprising truth about Klout Scores
The merits of Klout are constantly being debated in the social media world. It's not my intent to get into whether this measure is valid, can be gamed, etc. with this blogpost. It's simply interesting...
View ArticleDigital Smackdown: "digital dinosaurs vs. digital natives"
Does it truly take a digital native to do digital well? Twenty years from now, most companies will be run by digital natives ... and this will be a non-issue. For now, though, we seem to be stuck with...
View ArticleHow I (Almost) Landed the Job of My Dreams: A Lesson in Marketing
Next time you blog, post or tweet, strive to connect on a human level … you never know where it will lead.
View ArticleBeyond ROI: The Need to Improve Social Media Integration
As evidence for social media ROI builds, CMO's have a new concern: social media integration. Only 6.8% of CMO's feel their organization does a very good job integrating social media with the rest of...
View Article'Love, The Secret Ingredient': A Valentine for Bloggers and Entrepreneurs
How a new food blogger attracted a following of thousands in a crowded niche, in just 16 months ... and you can, too.
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